Inhalt
Communications
The customer will communicate with us in five different ways throughout the entire sales process:
- Telephone (line of reasoning and telesales guide)
- Documentation after the cold-call (one-page flyer)
- Presentation (during the meeting)
- Documents (after the meeting)
- Business website (which customers visit should they be interested)
These five different channels of information distribution should, wherever possible, constitute a central theme, to ensure that customer always get the same message and thus reinforcing the belief that we can provide solutions to their problems.